Mobile App Marketing Guide

We created a thorough, beginner-friendly guide to help you to promote your app and achieve a level of sustainable business marketing. What is the Mobile App Marketing Guide? Our step-by-step guide covers the basics of mobile app marketing so that you have the tools and know-how to reach your target audience and turn that audience

Moving in the Right Direction: The Evolution of City Transit Apps

In the dense urban centers of world’s greatest cities mobility is becoming a problem that is difficult to ignore. During peak ‘rush hours’ millions commute to work and back, creating long delays, congestion and environmental problems linked to carbon emissions and exhaust fumes.

Knowledge is power, especially when making apps

With the vast majority of the population relying on apps, making apps to help your small business see bigger turnover, reach more buying customers, and retain those who are already loyal to you is a huge advantage.

5 business benefits of mobile loyalty program

Building a business is not an easy task, but building a successful business is even harder. The essence of successful businesses are customers, who expect to experience outstanding customer care along with amazing product or service. Loyalty programs encourage customers to connect with your brand and recognize the values of your company, and they offer

How to build an app community?

Building a brand-new audience from scratch takes time and hard work, but it’s worth it. The community you grow will be the source of your very first (and probably most supportive) group of app evangelists. The same group of users will spread the word of your business and therefore additionally boost your brand awareness, which

How to write an app update description?

App updates are great for both app users and apps – updates mean that developers are always working on improving the app, keeping in mind better customer experience with each update.